The Vienna Film Fund, in collaboration with FilmTiki, would like to invite you to a panel discussion on "Online Film Marketing and Distribution - How to reach, involve and mobilise your audience using new media". The event will take place in Vienna on 11 May 2009 and features renowned industry experts.

This event is for newcomers and established members of the film and television industry alike and aims to create awareness for the opportunities inherent to online channels when used for movie distribution and promotion.

The panellists will provide answers to questions such as "How to approach traditional sales agents, e.g. at the Cannes Film Festival, when intending to sell a film online and offline?" The attendees will receive valuable tips and tricks, which they can use right away when visiting the upcoming Cannes Film Festival.

Details

Date: 11 May 2009

Time: 16:00 to 19:00

Location: RAUM D, quartier 21, Museumsquartier, Museumsplatz 1, 1070 Vienna

Entry: free

Registration: via expertenrunde@filmfonds-wien.at until 8 May 2009

The event is limited to 75 attendees. On registration please tell us your name, profession and company/organisation.

Live-Stream: A live stream of the event is availabe on 11 May 2009 from 16:00 CEST at http://www.ustream.tv/channel/filmtiki-live-stream.

Programme

16:00 Welcome I Peter Zawrel and Severin Moritzer

16:15 Online media & the film industry I Iris Lamprecht

Iris Lamprecht explains online trends and gives an overview of the various possibilities and how they affect the film industry.

17:00 Online distribution channels I Cay Wesnigk

Cay Wesnigk talks about the possibilities and characteristics of online film distribution and explains those new distribution models by demonstrating the platform onlinefilm.org.

17:45 Case Study: Online Film Marketing in Austria I Katharina Schinkinger, Stefan Häckel, Erich Lackner

Based on the current Case Study "Contact High" (directed by Michael Glawogger and Michael Ostrowski) Schinkinger, Häckel and Lackner describe the use of online channels such as blogs, Twitter, Facebook et.al. in Austrian film marketing.

18:30 Discussion & questions

The panellists will discuss current trends and provide ideas for dealing with both traditional and online marketing and distribution worlds.

19:00 Nibbles & networking

Panellists

Peter Zawrel is the Managing Director of the Vienna Film Fund.

Severin Moritzer is responsible for TV funding at the Vienna Film Fund.

Iris Lamprecht is a (Social) Media expert and founder/CEO of FilmTiki.com.

C. Cay Wesnigk is the CEO of ONLINE FILM AG, author, director and producer and vice chairman of AG DOK.

Katharina Schinkinger is the owner of PR Agency Katha.at and is responsible for the online marketing campaign for Contact High.

Stefan Häckel is the Managing Director of blankTON Communications GmbH and publisher of Vice Austria.

Erich Lackner is the Managing Director of Lotus Film GmbH.

For further information please contact Wolfgang Gumpelmaier, wolfgang_g@filmtiki.com